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Montgomery Advertising has been in operation for more than 25 years.

 

Initially established in the Publishing Industry with an emphasis on agribusiness, the company later transitioned into the digital realm, with the website My Tradesman.

 

My Tradesman has received recognition in various media outlets, including Breakfast, The National Business Review, The Herald, and Stuff, among others.

 

The website successfully attracted over 600 homeowners daily who were seeking to connect with reliable tradesmen.

 

Looking ahead to 2025, Montgomery Advertising has streamlined its focus to two primary areas: its own platform, Cropa, catering to the agribusiness sector and niche publishing within the tourism industry.

 

By partnering with Montgomery Advertising, you are collaborating with an advertising agency that boasts a long-standing and proven history of delivering results.

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Montgomery Advertising Brands.

Montgomery Advertising focuses on two brands, specifically Cropa, which acts as a platform for the agribusiness sector, featuring more than fifty-two thousand subscribers that link businesses with the agricultural community.

 

The Cropa platform operates under an advertorial-focused business model, highlighting a range of services including farm staff housing, financial solutions, off-farm investments, and the latest advancements in farm machinery.

 

Montgomery Advertising also owns the Mid Week Escapes Brand, which focuses on mid-week accommodation offers, targeting individuals aged sixty years and older. 

 

The demographic of individuals aged sixty-five and older in New Zealand represents. As of June 2024,  approximately 1.5 million residents aged 55 and above, constituting around 28% of the overall population. 

 

This demographic is also affluent: according to the latest Stats NZ data from 2024, the median individual net worth was $363,000 for those aged 55-64 and $424,000 for those aged 65 and above, in contrast to only $34,000 for individuals aged 25-34.

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